Our story

Synofit U.S.A. 

James IademarcoJames Iademarco: “My team is excited about introducing these products to North America where these well researched ingredients like green-lipped mussel are less known.  – President, North America Distribution

“I played rugby in college and tennis most of my life switching recently to pickle ball! I like to say that in life “pain is inevitable, but suffering is optional.” I was introduced to the founder and CEO of Synofit a couple years ago and began taking the Premium Plus liquid ever since.  I was so amazed by my own improved mobility that I decided to take a more active role as a distributor for these natural supplements.

Having a career in life science innovation, I get concerned that there is so much “marketing noise” in the supplement space for consumers.  When you have products that really work, it sparks the motivation to spread the word and tell others there is something you have not tried. Together with Synofit Europe, we hope to do just that.  My team will be responsible for offering these products to specialty stores throughout North America”

Synofit Europe B.V. 

Camiel HofsteeCamiel Hofstee: “From my own experience, I am 100 percent convinced by Synofit.” – Managing Director & Management and Sales

“In 2009, I used Synofit for the first time. After only a short time, it had a positive effect. After I used Synofit, I recommended it in my inner circle of acquaintances. They were also pleasantly surprised and enthusiastic. My biggest wish was to make Synofit available to a large audience, so everyone can enjoy the positive effects of the product. So I decided to launch Synofit. Nowadays, numerous pharmacies, health stores and naturopaths are selling Synofit.”

In my company, which I manage together with René den Admirant, I am responsible for sales and operations. I keep in contact with wholesalers, health shops and pharmacies, and ensure that the quality of our product is consistently high.

René den AdmirantRené den Admirant: “My goal is to establish Synofit as the most innovative nutritional supplement worldwide.”
– Managing Director & Marketing & Sales

“My passion is to build brands that are truly innovative and unique. Meanwhile, I look back on many years of experience in marketing and sales. When I got in touch with Synofit for the first time, I did a thorough research to see if the product was really special. I had never heard of this Green-lipped mussel. But users and sellers were excited, and confirmed that no product exists with such a complete formula as Synofit. Since Synofit is so unique and there is considerable consumer demand, my goal is to make it known worldwide.”

Together with my business partner Camiel Hofstee, we are the management of Synofit. In the main task, I am responsible for marketing and sales. 

About Synofit

Synofit Europe B.V. is a young Dutch marketing and sales organisation who is specialised in creating innovative and unique products for joint support. Our vision is based on “joint support” and natural products. We aim to focus on a particular segment in the market. This means that we can continue to focus on improving the quality of our products and supply our customers with a high-quality product to help maintain the healthy condition of your joints. The product is manufactured in the Netherlands in accordance with strict HACCP* standards.

(*HACCP: Hazard Analysis And Critical Control Points is a systematic preventive approach to food safety and biological, chemical, and physical hazards in production processes that can cause the finished product to be unsafe, and designs measurements to reduce these risks to a safe level.) 


E-mail: info@synofit.com